The online platform X has sparked major outrage after users employed its AI chatbot Grok to alter photos of women by taking off their attire.
Multiple instances have been seen where the tool has been employed to digitally undress women to show them in swimwear without permission, as well as to put them in sexually explicit contexts.
Company Response and Legal Position
XAI, the firm behind Grok, offered no comment to inquiries, aside from an standard response stating "legacy media lies".
A Home Office representative stated that new laws is being proposed to outlaw nudification technology. Under a upcoming criminal offence, anyone who provided such tools would "be subject to a prison sentence and substantial fines".
"The platform is capable of halting these types of abuse if they desired to," said a law professor, adding they "seem to have impunity."
Oversight Body Stance and Tool Functionality
The regulator Ofcom said platforms must "consider the danger" of people viewing illegal content on their platforms, but did not confirm whether it was at this time investigating X or Grok in regarding AI-generated images.
Grok is a no-cost artificial intelligence—with some paid-for features—which responds to X users' queries when they tag it in a post.
It is often used to provide reactions or more background to other users' remarks, but people on X are also capable of alter an posted photo through its artificial intelligence picture modification feature.
Background of Criticism and Rules
The chatbot has been criticised for permitting users to generate pictures and clips with nudity and sexually suggestive material, and it was previously accused of creating inappropriate material of celebrities.
"X has been allowing the generation and distribution of these images for a long time without taking any steps and we have not witnessed any action by regulators," the expert added.
XAI's own acceptable use policy forbids "showing images of individuals in a graphic manner".
In a statement, Ofcom said it was illegal to "create or share non-consensual intimate images or child sexual abuse material" and stated this included sexual deepfakes created with AI.
It said platforms such as X were required to take "appropriate steps" to "minimize the danger" of users viewing illegal content on their platforms and to take down it promptly when they learn of it.